High VG Vape Juice | 70/30 Shortfills for Sub-Ohm from £4.99

70/30 & High Vg Vape Juice

High VG vape juice is the thick, cloudy end of the e-liquid range: over 1,000 shortfills mixed at 70/30, with a handful at 80/20, all made for sub-ohm kits and tanks. Every bottle is 0mg with room for your own nic shots, in 100ml, 50ml and 200ml sizes from the full e-liquid range.

If you vape direct-to-lung on a coil below 0.5 ohm, this is your page. If you are on a pod kit or vape mouth-to-lung, a 50/50 liquid will wick better and suit you more.

Vaping Products Duty starts on 1 October 2026 and adds 22p per ml to every bottle. Stock already in the country can still be sold until 31 March 2027, so pre-duty prices hold while that stock lasts. Free UK delivery over £30, dispatched same day, seven days a week from Chesterfield.

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What 70/30 Vape Juice Is

70/30 vape juice is e-liquid mixed at 70% vegetable glycerine to 30% propylene glycol, which makes it thicker, smoother and cloudier than the 50/50 blend used in 10ml bottles.

VG is the thick, slightly sweet half that makes the vapour. PG is the thin half that carries flavour and gives the throat hit. Tip the balance towards VG and you get a softer draw with a lot more cloud, at the cost of some throat hit and a liquid too thick for small coils.

That is why 70/30 is the standard for sub-ohm vaping and why almost every UK shortfill is mixed at it. For what each ingredient does in detail, read what VG and PG are.

High VG Vape Juice: 70/30 and 80/20

High VG means any e-liquid at 70% VG or above. Most of this range is 70/30, with a smaller set of 80/20 bottles from Just Jam and Lolly Vape Co for people who want even more vapour.

We do not stock 100% VG or max VG liquid. Pure VG barely carries flavour and will not wick in most tanks, so the brands we carry stop at 80/20.

Ratio	How it vapes	Kit
70/30	Smooth, big clouds, full flavour	Sub-ohm kits and tanks, 0.15 to 0.5 ohm
80/20	Thicker still, maximum vapour, softer flavour	Sub-ohm tanks with wide wicking ports, RTAs and RDAs
50/50	Thin, sharper throat hit, less vapour	Pod kits and MTL tanks, see the 50/50 shortfills

Which Kits Take 70/30

70/30 wants a sub-ohm coil, anything from 0.15 to 0.5 ohm, because those coils have the wide wicking ports a thick liquid needs. Put it through a 1.0 ohm pod coil and it cannot soak in fast enough, so you get dry hits and a burnt taste.

Kit	Current examples	Coil range
Sub-ohm kits	Voopoo Drag 6, Lost Vape Centaurus M200, Geekvape Aegis Solo 3, Vaporesso Armour Ultra	0.15 to 0.5 ohm
Sub-ohm tanks	Vapefly Kriemhild II, Lost Vape Centaurus V2, Hellvape Fat Rabbit 2, Geekvape Zeus 5	0.15 to 0.4 ohm
RTAs and RDAs	Bonza Pro RTA, Dead Rabbit 4 RTA, Dead Rabbit 4 RDA	Your build
Pod kits	Only on a 0.3 to 0.5 ohm restricted-lung pod	Above 0.6 ohm, no

If you are on a pod kit and wondering whether it will cope, can you use 70/30 in a pod kit goes through it pod by pod. For power, most 0.15 to 0.5 ohm coils sit between 40W and 80W, and our wattage guide has the ranges for each coil.

Nicotine in a 70/30 Shortfill

Every bottle here is 0mg. To add nicotine, empty one 10ml 18mg nic shot into each 50ml of shortfill and you have 3mg, the strength most sub-ohm vapers use.

Mixed with a freebase shot it keeps its throat hit; mixed with a nic salt shot it goes smoother. Either way the finished liquid is still high VG, so the kit advice above does not change.

There is no ready-mixed 20mg 70/30, because 10ml nicotine bottles are blended at 50/50 to suit pod kits. If that is what you are after, the nic salt range is where it lives.

For 6mg and above, or for salt shot maths, our nic shot mixing charts cover every bottle and target.

Bottle Sizes and Prices

Nine in ten bottles here are 100ml, which is the size to buy for choice, with 50ml for trying a flavour and 200ml for the lowest cost per ml.

Size	In this range	Typical price	Finished with shots
100ml	Over 950 bottles	£6.99 to £10.99, from £4.99	120ml at 3mg, about 8.6p per ml
50ml	About 65	£3.49 to £10.99	60ml at 3mg
200ml	About 50	£9.99 to £12.99	240ml at 3mg, about 6p per ml

Those are shelf prices across the range, not clearance. The full cost per ml comparison against 10ml bottles, and the mixing steps, are on the shortfill range.

70/30 Brands

Doozy, Chubby Juice, Ramsey and Zeus Juice are the four 70/30 ranges people come back to most, and between them they cover everything from £5.99 fruit to £12.99 British-made dessert.

Doozy Vape Co: the biggest range in stock, from the £5.99 Seriously line up to Legends
Chubby Juice: volume seller, 100ml from £6.99 and 200ml at £11.99
Ramsey: every bottle £5.99, sweets, cereal and treats
Zeus Juice: the dearer end and the range asked for by name most often
The Kings Custard, Future Juice and Donut King: where to start for dessert
Fantasi and Perfect Vape: fruit and ice at £4.99 a bottle

High VG Flavours

Dessert, custard and bakery are where high VG comes into its own, because a thick liquid at high power carries cream and pastry notes that a thin 50/50 cannot.

Dessert and custard: the high VG stronghold, and the reason most custard brands only bottle 70/30
Fruit and ice: still the biggest block by count
Menthol, drinks and tobacco fill out the rest

Every profile is listed in the vape flavours index.

The 2026 Vape Tax and High VG Shortfills

Nothing on this page changes price on 1 October. Stock already in the country can still be sold at pre-duty prices until 31 March 2027, and we are not repricing until the stock we hold carries the duty.

Vaping Products Duty starts on 1 October 2026 at 22p per ml, or 26.4p with VAT on top. It is charged per ml, so a 100ml shortfill mixed to 120ml carries £31.68 of duty and a 200ml mixed to 240ml carries £63.36. That is the case for buying the flavours you get through most while pre-duty stock lasts, and the reason big bottles are the ones to buy first.

Mixing a shortfill with a nic shot stays allowed after October, because both are duty-paid products. Our vape tax guide has the full breakdown by format.

70/30 & High VG FAQs

70/30 is the VG to PG ratio: 70% vegetable glycerin to 30% propylene glycol. VG is the thick part that makes the vapour and softens the inhale, while PG carries flavour and adds throat hit. A 70/30 juice leans to clouds and a smooth draw, which is why it suits sub ohm kits and tanks.

Yes, on a sub-ohm kit. 70/30 gives bigger clouds, a smoother inhale and fuller flavour than a 50/50, and it is the ratio most UK shortfills are mixed at. It is the wrong choice for a pod kit or MTL tank, where it is too thick to wick and gives dry hits. Match it to the coil and it is the better liquid.

Neither is better; they suit different kits. 50/50 is thinner, gives a sharper throat hit and wicks through the small coils in pod kits and MTL tanks. 70/30 is thicker, smoother and cloudier and needs a sub-ohm coil below 0.5 ohm. Pick by the coil in your kit, not by the number on the bottle.

Not in this range. Every bottle here is a 0mg shortfill, and you add nicotine yourself with a 10ml nic shot: one 18mg shot per 50ml gives 3mg. There is no ready-mixed 10ml at 70/30 because nicotine bottles are blended at 50/50 for pod kits, so if you want 10mg or 20mg out of the bottle you need a nic salt, not a high VG liquid.

Not in any real sense. Nic salts are mixed at 50/50 so they wick in small pod coils, which is the opposite of what high VG is for. A 70/30 shortfill finished with a nic salt shot is the closest thing: it stays high VG and gets the smoother salt hit, but it is still a 3mg sub-ohm liquid, not a 20mg pod liquid.

Yes, 80/20 vape juice is high VG. It is just at a different ratio to 70/30, which is the most common high VG mix and works in any sub ohm setup. 80/20 has even more VG for thicker clouds, but the extra thickness needs a capable sub ohm or rebuildable coil to wick properly. Both sit at the cloud end versus a 50/50.

No. The highest ratio we stock is 80/20, from brands such as Just Jam and Lolly Vape Co. Pure VG carries very little flavour and is too thick to wick in most tanks, which is why almost no UK brand bottles it. If you want maximum vapour, an 80/20 shortfill on a 0.15 to 0.3 ohm coil gets you there.

The best one depends on your kit and what you like to taste, so there is no single answer. For most sub-ohm setups a 70/30 shortfill at 3mg gives the balance of cloud and flavour people want, and 80/20 pushes more vapour on a rebuildable. The best sellers here are Doozy, Zeus Juice and The Kings Custard, across fruit, dessert and menthol.

A sub-ohm coil between 0.15 and 0.5 ohm. Coils in that range have the wide wicking ports a thick liquid needs, and they sit at the 40W to 80W high VG juice is made for. Rebuildable RTAs and RDAs handle it just as well because you set the cotton and airflow yourself. Anything above 0.6 ohm, which is most pod coils, will struggle to wick it.

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