The IVG Range
IVG is a Preston-based pod kits and e-liquid maker selling into more than 100 countries from a UK manufacturing base. The current range covers five prefilled pod kit families plus bottled nic salts and 100ml shortfills, all MHRA-notified and TPD compliant before each batch leaves the factory.
The full IVG line-up sits under one roof: kits, refill pods, 10ml nic salts and 100ml shortfills. With authorised retailer status across every SKU and same-day dispatch from our Chesterfield warehouse seven days a week.
Brand Origins and Story
IVG stands for I Vape Great. The brand launched in 2016 from Preston, Lancashire under parent company Acme Vape Ltd. Starting with bottled e-liquid before moving into the rechargeable pod kit that now drives most IVG vape sales.
Ten years on, the maker holds 50+ international awards. Ecigclick named the brand as UK E-Liquid Brand of the Year in 2019, 2021 and 2022. And the 2025 Innovation of the Decade award followed the launch of the rechargeable Pro pod platform.
Acme Vape invested in a new Preston HQ in 2024 and added 150 jobs to the production line.
You will find the brand stocked at Tesco, Asda, Morrisons, Sainsbury's and most major forecourts. The same SKU codes match across retailers, so a 2400 pod carries the same recipe as one bought in a Spar.
Prefilled Pod Kit Range
Browse every IVG refill pod in one place on the IVG pods page, or jump to the matched refill range under each kit below.
Five prefilled pod kit families sit across the live range. The table below maps each family to its puff count and refill pod platform.
Puff counts are approximate and vary with draw length and vaping style.
IVG 2400 4-in-1 Vape Kit
The IVG 2400 is a 4-in-1 pod kit. One device holds four prefilled pods at once, with a slider that switches between flavours in a single device.
Best pick if you get bored of one taste fast and want four going at a time.
IVG Pro 10K Kit
The IVG Pro family uses the 12ml Pro pod platform. The Pro 10K kit uses the 12ml Pro 12 pod, rated at approximately 10,000 puffs.
Largest flavour library across the brand, with newer 10mg and 0mg pods sitting alongside the original 20mg recipes.
IVG Smart Max 10K Kit
The Smart Max uses auto-feed pod technology. A 12ml reservoir tops up the 2ml pod on its own as you vape, so you never see a low-liquid stutter mid-session.
IVG SAVR Prefilled Kit
The SAVR targets compact-pocket vapers. 3,000-puff prefilled pods, slim body, sub-tenner starter price. Closest product in the range to a traditional pod kit in feel and footprint.
IVG XL 35K Vape Kit
The XL 35K is the big option. Two 10ml refill containers come with each pod set, giving 22ml of liquid and approximately 35,000 puffs per refill cycle.
Made for heavy vapers who hate frequent re-orders.
Pod Cross-Compatibility
Refill pods only fit their own kit family. The 2400 pods only fit 2400 kits, the XL 35K pods only fit XL kits and so on. The one exception is Pro 12 and Smart Max, which share the same Pro pod, so the flavour library carries across both kit ranges.
Choosing the Right IVG Vape
Three picks cover the most common buyer needs across the current line-up.
The IVG Pro 10K Kit is the volume pick. Its 12ml Pro 12 pod is rated at approximately 10,000 puffs, with 10mg and 0mg variants for vapers stepping down.
The IVG 2400 4-in-1 Vape Kit is the variety pick. Four flavours loaded at once with slider switching, and the most popular IVG kit chosen by customers thanks to the multi-flavour design.
The IVG XL 35K Vape Kit is the long-life pick. Around 35,000 puffs per refill cycle, two auto-fill containers in the box, and the lowest cost-per-puff across the IVG range.
Which IVG Vape is Right for You?
Sub-10K vapers who want a single compact kit lean toward the SAVR at 3,000 puffs or the 2400 4-in-1 for variety on the move.
Mid-to-heavy vapers stepping up from a single-use bar go for the Pro 10K or Smart Max 10K. Both reach the same 10,000-puff tier on a single pod and pair with hundreds of refill pod flavours across the brand.
Heavy daily vapers who want maximum runtime between re-orders pick the XL 35K. 22ml of liquid per refill cycle is roughly five 2ml pods in one go.
Vapers who have moved off prefilled pods entirely and use a refillable MTL kit go for the IVG Intense nic salts or the IVG 100ml shortfills.
IVG Flavours Across the Range
IVG vape flavours land in five profiles: fruit, ice, fizzy, menthol and dessert. Fruit and ice mixes dominate the prefilled pod range, while the bottled e-liquids lean a little more into tobacco and bakery. Over 100 flavours sit across the live IVG range today.
Blue Raspberry Ice is the runaway top seller across every kit family. Fizzy Cherry, Classic Menthol, Strawberry Watermelon and Lemon Lime round out the regular best-seller list.
The newer Pro 12 line introduced concentrated dessert blends like Vimbo and Strawberry Sherbet that have proved sticky too.
Some recipes have been on the menu since launch. Summer Blaze and Riberry Lemonade arrived in 2017 and still sell every week. While the bottled Intense salt range covers the classic e-liquid back-catalogue in 10ml form.
IVG E-Liquid Range
IVG Intense nic salts use a double-concentrate base, so the flavour reads stronger at the same 10mg or 20mg nicotine level. Works with any refillable MTL pod kit.
The drop-in option if you have moved off prefilled pods.
IVG 100ml shortfills are 70/30 VG/PG blends aimed at sub-ohm tanks. Each 120ml bottle holds 100ml of 0mg e-liquid with headroom for two 10ml nic shots, lifting to 3mg in the bottle.
The bottled range overlaps with prefilled flavours but adds tobacco, custard and bakery profiles you cannot get in pod form. Useful if you want the same taste in a refillable tank rather than a sealed cartridge.
Every IVG e-liquid is third-party lab tested through ISO 9001 certified facilities. Recipes do not use diacetyl, acetyl propionyl or acetoin. The flavour house phased those compounds out years before UK rules required it, and the current 2026 range stays fully clear of the watch-list ingredients.
IVG After the UK Disposable Ban
The original single-use IVG Bar and IVG Beyond 6000 were removed from UK sale on 1 June 2025 under the single-use vape ban. The brand continues legally with rechargeable pod kits and prefilled refill pods that keep the same recipe lineage.
If you came in on a search for the older bars, the current rechargeable replacements are the 2400, Pro 10K and Smart Max 10K kits. All three carry forward the strongest flavours from the legacy disposable range as prefilled refill pods. So a Blue Raspberry Ice or Watermelon Ice you remember from a Bar buys back in pod form.
UK rules cap nicotine pod kits at 2ml liquid and bottled nic salts at 10ml. Every SKU in stock carries an MHRA notification number on file. And shortfills sit outside TPD nicotine limits because they come at 0mg with a separate nic shot added at home.
Every IVG product stocked is genuine, sourced from the authorised UK distribution network. All kits, pods and bottles are MHRA-notified and TPD compliant, free from diacetyl, acetyl propionyl and acetoin.
Setting up a new device? The IVG setup and troubleshooting guide walks through first use, charging and error codes for every IVG kit.
